design Research week8 ! Opportunity map!

Let's ask the world!

After the lecture I started to think about what is the world market. There is a world factory in China, and so many countries want to product their product just because it has low cost. Every company wants to have a high profit and does not care about the details. but do you really know what you want and what you need? When this company produce so many stuff to let you choose, what will be your decision? Let's ask the world and also ask ourselves!

Then we started to make our opportunity map.

According to every different interviews for last time. we combined every clue that connect to sentimentality and memory. we found that indeed the time is the main element that influence every single part. Time is not just the time. it is like the essential factor for everything.

Also, the most important part was that we notice that people would have been sentimental and had memory with the object. Once they move to other place or got a fire and burned down all the house. they must need to make the decision to throw away these stuff or lost it.

The best way to deal with these is to detach it and take out the sentimental and memory part. then we completed our opportunity map. and comes out the how might we/s.

Since last time I mentioned about Kensai Engineering, now i believe more about that emotion

is going to be a necessary part in design process. As some designer in Taiwan and Thailand, they designed many kinds of product to make life more interesting and plenty with fun. They add motion and sentimental things into their idea. Like they know how to use the brick which is from your old house(your house has already been pulled down ) to trans it into other form and let you can preserve it. It is also recyclable and more eco friendly.

Why not follow this way?

Make HMWs and connect them into a opportunity map.

design Research week7 ! Develop opportunity spaces and "How Might We" statements

To see what's the most necessary element for the interviewee, we have analyzed two interviews and put them into the chart.

Make the venn diagarms, 2x2.

About the "Grand Strategy". It would be more like "Grand Strategy"--> many "Strategis" --> then divided into several "tactics". The idea about "Grand Strategy" is like a top idea and divided to other small ideas.

After we indicated and classified each catalog. We found that actually we had at least seven different event. These events are symbolized each human emotion or desire. Then we choose which catalog we were more interested. (memory and sentimentality).

I found that nothing more that these events that could describe human. We have sentimentality, burden and so on. One of my friend studied Kensai(emotion) Engineering. People are really easy to be change when they face on some sentimental stuff. For me, I totally agree this situation. That' why I choose this catalog to develop more possibilities.

Design Research week6 ! After interview!

We are going to discuss about "who", "what", "when", "where", "why", and "how". Who are they? What did they do? When are we going to? Where is the interviewee? Why they did these? How they did these?

After the interview, we had a discussion about these 2 interviewees. Although they were 2 different family and different background, we found there were some similar life styles between them. They mostly eat at home, the sentimental items are more important for them. Branding is important to husband. They are not impulse buyers. Also, they love traveling. We put our observations, quotes, and the similar parts on the foam board.

I found our interviewee she and her husband might not be so rich but she still chose this hotel-style studio to live.

The studio is not so big but enough for two people to live. There are one small living room with a kitchen, one bad room, one bathroom, and two closets. The furniture is new; the wood floor is shining; everything looks so nice. We believe that the rent here is expensive.

She said she would rather take some part time job such as clean dishes to get extra money. According to the probe, we can see most of the things are categorized into "NECESSARY" part. There are only two things she doesn't need. They are CHOPSTICKS and CHILDREN. I think it's because of the culture and their life style. At least, they think they do not want a child now.

Base on the interview, both of them collects things. The wife likes jewelry and the husband likes sneakers and Simpson DVD. Also, we discover that they changed their collection within their ages. For example, the husband collected basketball cards when he was teenager; however, when he grew up and had enough capability to play real basketball games, he stopped collecting these cards.

Design Research week6 ! New interview!

It's the second interview. The interviewee lived at Folsom St., I think it's in SOMA area.

This time we investigated about the "Treasure and JUNK" discussion. "This is a general list of

questions to guide our discussions. During the interview process, more tailored questions will be

added specific to the background and interests of each interviewee. 15 minutes will be allotted

for each section."

We focused on 4 sections. "Treasure", "Junk", "Buying", and "Value". The new interview guide is including above 4 topics. The questions we made are related to treasure-junk connection. When will the treasure become junk? When will the junk become treasure? What's the treasure for people? On the other side, what is the junk? Also, we designed a probe to let interviewee take a test to categorize what things they needed or not in daily life.

First, we choose many kinds of stuff such as utensils, the money, the electronic products, food, and supplies. Then the interviewee would have 15 minutes to think about what thing is necessary or unnecessary and put the card into 3 sections. Finally, we record the result.

took photos in Golden Gate Park.

Yesterday, my friends and I went to Golden Gate Park to take some pictures.

They hoped these photos could inspire them to their logo design assignment.

Unfortunately, the weather was so cold and windy. But we met a lot of trained squirrels.

They did some human gestures and stood up as asking you something to eat.

Although the weather is so bad, it's still a nice day.

Taiwan Film Days

http://www.sffs.org/screenings-and-events/fall-season/taiwan-film-days.aspx


This exciting three-day showcase highlights the best of contemporary Taiwanese cinema and provides Bay Area audiences with unique opportunities to view bold new Taiwanese films and engage with visionary filmmakers. Advance sales begin Tuesday, September 29 for San Francisco Film Society members; tickets go on sale to the general public October 6.

Design Research week5 ! Treasure/Junk Discussion!

When we are in the interview, there are many thing we should know.

1. use a recruiter

2. define and setup

3. screener and outreach

4. filter responses

5. schedule

This time we are taught by these main steps when you have an interview. First is "Use a Recruiter", give the recruiter time, and give the participant feedback to the recruiter. Next step is about "define and setup". The define part is to "type of profiles", "determine the location" etc. And the setup part focuses on how to create posting and work through other platform/google doc. Now we are in the third step. The "screener and outreach" what we have to do is between the internal and external screener/recruiter screener. Then try to extended our web connection to more people. The fourth step is having conversation, what is the project about and most important thing is create safety(I think). In the final, we have to contact the interviewee with the email, phone and so on. And don't forget to confirm with the interviewee before you have an interview. Also, don't forget to said "Thanks".

When I was in the undergraduate, we also had interview for our facility management project. But our professor didn't teach us how to react while in the interview. I still remember that we did have a successful interview but we also miss some details. This time we have a chance to learn these steps and after that we could be more understandable with the whole process. It is really helpful and useful when we have another interview no matter in which situation.

After the test(Thanks to our interviewee, Corey!), we found some problem in our probe. The picture would make the interviewee confused. There are too many brands and colors in pictures. The interviewee would mislead by the color and brand. For example, we have a Mac laptop picture but the interviewee may prefer PC more!

So we did some changes in pictures. Hope it would be better than before.